The Duchess of Cambridge is supporting a new campaign inspired by Catholic students from Liverpool and aimed at encouraging children to become the next generation of environmental guardians.
Backyard Nature is pledging to help youngsters across the UK spend a total of one million hours outside by inspiring them to protect the wildlife on their own doorstep.
Kate, who is known for promoting the benefits of the great outdoors on children’s health, said: “Spending time in nature can play a pivotal role in helping children grow up to become happy, healthy adults.
“The great outdoors provides an open playground for children to have fun and learn life-long skills – from balance and coordination to empathy and creativity – with their friends, their parents, their carers, or their family members.
“I hope the Backyard Nature campaign inspires children, families and communities to get outside and engage with nature, wherever they live.”
Young people, and their parents or carers, can sign-up online to become ‘Backyard Nature guardians’ for their area through the website backyardnature.org
Once joined, users can find their local patch using a map highlighting green spaces, download DIY guides and also find conservation events happening nearby.
The campaign, funded by the Iceland Foods Charitable Foundation, was inspired by the Eco Emeralds, a group of young environmentalists from All Saints Catholic Primary School in Anfield, Liverpool.
The youngsters aged seven to 11 contacted Iceland’s managing director Richard Walker via Twitter and were invited to the supermarket firm’s head office to present their ideas, leading to the development of the campaign.
The campaign is funded by the Iceland Foods Charitable Foundation and supported by The Wildlife Trusts, The National Trust, WWF, Clarion and the Bumblebee Conservation Trust, as well as family activity app, Hoop.
Picture: The Duchess of Cambridge visits her Back to Nature Garden with co designers Andre Davies and Adam White, during a visit to Hampton Court Garden Festival at Hampton Court in London. (Heathcliff O’Malley/The Daily Telegraph/PA).